You might have heard that WinCo stands for the first letter of each of our original home-states… Would you be shocked if we said that’s not the case? :) The short answer is that WinCo “officially” stands for Winning Company.
The long answer comes with a little story about our earlier days… Back in 1999 we changed our name from Waremart to WinCo Foods. Being employee-owned, it only made sense that our local employee owners decided the new name, so we held a company-wide contest to come up with a new name. As luck would have it, two employee owners had the same guess (but different meanings) – one was WinCo for Winning Company, the other was WinCo for each of the states that we called home at that time (Washington, Idaho, Nevada, California and Oregon).
After putting it up for vote, Winning Company won and WinCo Foods was our new name. Looking back, we think it worked out quite well, since now we have stores in even more states… and a cool story to go along with our name.